Montreal based toy company Mighty Cast contacted us to film a commercial in downtown LA for their new tech product NEX Band, an interactive fashion bracelet that connects with your phone and all your social media. For this production we oversaw casting, wardrobe, and location scouting in addition to the filming, editing , and post production graphics we typically do. We wanted a lot of motion so we shot with a steadicam on the streets of LA. The weather was great, and we got our epic shot atop a building at sunset. You can see the video in our portfolio and here are some behind the scenes photos from the shoot:
This entry was posted on Friday, March 13th, 2015 at 11:44 am
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Tags: behind the scenes, commercial video production, commercial video production company, los angeles, tbj productions, tech video, video production